Posted past times Gerardo Capiel in addition to Varouj Chitilian, Google Pay
Today's customers desire to acquire things done faster than ever, whether they're ordering groceries or shopping for a novel twosome of shoes. With Google Pay, nosotros desire to ensure checkout doesn't deadening them (or your conversions) down, spell enhancing the client sense at every footstep of the way.
Last calendar week at Google I/O, nosotros announced some exciting novel features that do simply that. We also shared the latest ways developers tin usage Google Pay to offering the best experiences at checkout in addition to beyond—all available for costless alongside our APIs. Here are some of the highlights in addition to how y'all tin brand the most of them.
More places for customers to cheque out online
We've started rolling out back upwards for checking out alongside Google Pay regardless of your browser or device. This agency customers tin pay alongside Google Pay on most major browsers from whatever device.
Enabling this functionality inside your apps in addition to sites is simple. Watch Google Pay software engineer Tony Chen do a website integration live on stage, in addition to then drive it yourself using our developer docs.
But making checkout easier for your customers doesn't simply apply to how they pay. Chrome Autofill helps customers fill upwards inwards forms automatically, thence they tin speed through the entire checkout procedure without getting bogged downwards past times typing. To ensure your shoppers are getting the fastest checkout sense alongside Chrome Autofill, nosotros recommend y'all cheque out our novel best practices guide.
We'll also hold upwards making it easier for customers to grapple their payment methods inwards Google Pay past times adding this functionality to our iOS in addition to desktop experiences every bit well. The novel functionality volition allow people to add together cards in addition to meet transactions whenever in addition to wherever it's most convenient for them, giving y'all access to a novel grouping of customers who volition hold upwards able to usage Google Pay inside your apps in addition to sites. It also agency that customers who add together cards from a laptop tin usage those cards alongside Google Pay on an iOS device. (Try it for yourself at g.co/pay/demo.)
This novel functionality volition hold upwards launching soon, in addition to y'all tin larn to a greater extent than well-nigh it inwards our Build alongside Google Pay session.
Mobile tickets in addition to passes alongside the Google Pay API for Passes
Building off our newly-launched back upwards for prepaid transit passes, we're similar a shot also supporting a novel way for y'all to relieve in addition to grapple passes through our Google Pay API for Passes. This lets y'all do mobile number tickets in addition to boarding passes that your customers tin relieve to the Google Pay Android app. We've piloted this characteristic alongside Southwest, Fortress GB, in addition to Ticketmaster, alongside to a greater extent than partners coming soon. Want to acquire on board? Sign upwards for to a greater extent than information.
Transactions come upwards to Actions on Google
Actions on Google lets developers engage billions of users across the Google Assistant in addition to presently Google Search, Android, in addition to other surfaces past times developing Actions in addition to linking them alongside our ever-growing intents catalog. One of our sessions shows y'all how y'all tin enable Google Pay inwards your Actions thence your customers tin brand purchases alongside their Assistant across multiple surfaces, including mobile devices, Google Home, in addition to soon, Smart Displays. Transactions are similar a shot available inwards Australia, Canada, Japan, France, Germany, the United States, in addition to the United Kingdom. (We'll hold upwards bringing them to Brazil, India, Italy, in addition to Espana soon.)
Plus, we're starting a developer preview where y'all tin similar a shot enable transactions to sell digital content on the Google Assistant. That includes in-app purchases, subscriptions, games, experiences, in addition to premium content.
We can't await to meet all of the creative ways y'all usage Google Pay to amplify your business in addition to cook amend checkout experiences for your customers. Be certain to check out all of our I/O sessions for to a greater extent than ideas, tools, in addition to tips. In the meantime, we'll hold upwards difficult at piece of job on novel features to leave of absence on making Google Pay the best sense possible—for y'all and your customers.
